ad fraud

Google Helps Lead Effort Against Automated Traffic From Data Centers

Google is helping to lead a new effort to reduce the amount of fraudulent traffic that emanates from data centers and produces artificial clicks on ads. The collaborative initiative will rely on blacklists of known-bad IP addresses that Google and others maintain to help identify bots that are used in click fraud campaigns and other […]

Ad fraud malware is one of the more profitable specialties in the cybercrime world, and the attackers who use it often have to adapt their tactics in order to keep the money rolling in. One of the tactics that they have adopted in recent months is that of updating the version of Flash that’s installed on an infected machine.

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