Internet Eyes


The Difficulty of Surveillance Crowdsourcing

Internet Eyes is a U.K. startup designed to crowdsource digital surveillance. People pay a small fee to become a “Viewer.” Once they do, they can log onto the site and view live anonymous feeds from surveillance cameras at retail stores.  If they notice someone shoplifting, they can alert the store owner. Viewers get rated on their ability to differentiate real shoplifting from false alarms, can win 1000 pounds if they detect the most shoplifting in some time interval, and otherwise get paid a wage that most likely won’t cover their initial fee.

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